Target Audience Survey

By Deanna Hammond-Blackburn and Emma Hall

Media Music Magazine Survey

How old are you?

…........................................

What is your gender?

…........................................

What music genre do you listen to?

• Pop
• Rock
• Metal
• Indie
• Country/Western
• Other
  …............................

How do you prefer to listen to music?

• CDs
• Radio
• Music Channels (TV)
• Ipod
• Iphone
• Ipad
• Youtube
• Other
  …............................

How often would you want a music magazine to be brought out?

• Weekly
• Monthly
• Bi-Monthly
• Annually

Would you subscribe to a magazine?

• Yes
• No

If Yes, would you prefer it if the magazine:

• Was delivered to your house
• Was available to you before others
• Was available as a digital edition on the internet.

How much would you be willing to pay for a magazine?

• £1.50-£2.00
• £2.00-£3.00
• £3.00-£4.00
• £4.00-£5.00
• £5.00 and over
• Upfront annual subscription

What features would you want in a magazine?

• Band Interviews
• Album Reviews
• Festival Reports
• Competitions
• Quizzes
• Event Lists
• Other
  …........................

Would a freebie on the front of a magazine encourage you to buy it?

• Yes
• No

Which colour scheme would you be drawn to?

• Black and White
• Purple
• Ice Blue

Which magazine name do you prefer?

• Vive
• Suite

Have you ever been to a music festival?

• Yes
• No

If Yes, how many?

…......................

Have you ever been to a band's concert?

• Yes
• No

If Yes, how many?

…....................

Which shop would you buy clothes from?

• Primark
• New Look
• H&M
• Topshop/Topman
• River Island
• House of Fraser
  
  As well as paper copies, the survey was also completed using a digital copy linked to Facebook. This copy of the survey can be found here:
  http://www.surveymonkey.com/s/JJP72SB
  
  and part two of it here:
  http://www.surveymonkey.com/s/JRQHLZZ